De vastgoedorganisatie: de vertaler van de vraag naar vastgoed

Figuur 5-2 De vastgoedorganisatie: de vertaler van de vraag naar vastgoed uit de vastgoedmarkt naar het aanbod van vastgoed op de vastgoedmarkt De vraag naar vastgoeddiensten verandert voordurend, het Vastgoedbedrijf heeft de zorg om het “starre product. Het collectieve resultaat van persoonlijke groei en intellectuele ontwikkeling van de leden van de organisatie. De vastgoedmanager kan het bedrijfspand te huur in Almere denkvermogen vergroten door innovatieve vastgoedconcepten toe te passen, door het vastgoedconcept continu te evalueren en hiervan te leren en door een strategie te ontwikkelen die rekening houdt met de consequenties van veranderingen in de omgeving van de organisatie. Later in dit hoofdstuk zullen we zien dat bedrijfspand huren in Nijmegen voor de vastgoedmanager verschillende aangrijpingspunten bestaan waarop hij zijn beleid kan vormgeven om de vier vermogens van de vastgoedorganisatie te vergroten. We geven nu eerst drie voorbeelden uit de praktijk. Het eerste voorbeeld heeft betrekking op een commerciële vastgoedorganisatie die de bedrijfspand te huur in Amsterdam nadruk vooral heeft gelegd op het materiële en commerciële vermogen. Het tweede en derde voorbeeld hebben betrekking op huisvestingsmanagement (CREM). In deze voorbeelden ligt de nadruk op het materiële vermogen (productie, efficiëntie), commercieel vermogen (PR en marketing) en socialisatievermogen (cultuurveranderingen). 132 Commerciële vastgoedorganisatie MPC Capita/ biedt vastgoedbeleggingen aan. Deze voldoen aan de bedrijfsruimtes huren te Arnhem criteria van zekerheid, rendement en inflatiebestendigheid. Met het hanteren van deze beleggingsuitgangspunten kan een goede verhouding tussen opbrengst (rendement) en zekerheid (mate van risico) ontstaan.

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